December 1, 2022
WhatsApp has moved from being just a messaging app to a smart, business-friendly app with amazing automation capabilities. It offers a bunch of marketing tools integrated into its Business app for small businesses. Businesses use this set of tools to improve engagement with customers and provide quick responses, resulting in higher sales.
Furthermore, the cost of acquiring a new customer is 6-7 times higher than that of retaining one. Unsatisfied customers are primarily caused by a lack of speed in customer service. All these reasons have led to more and more businesses implementing WhatsApp Automation systems. Especially now, when businesses around the world are bracing themselves for an impending recession. Experts recommend WhatsApp automation as an efficient mechanism to sustain its long-term impact. Find out how.